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Sending push notifications
Sending push notifications

When is the right time to send a web push notifications?

Carina Fontan avatar
Written by Carina Fontan
Updated over a week ago

It is vital to keep an eye on the sending time, as push notifications should reach users at the right time. If you send messages after 11:00 p.m., they are more likely to be lost in the sleep or morning rush.

In the following, we show you how we plan web push notifications:

  1. We use an appropriate analytics account (Google or similar tools)

  2. We make use of the test phase and try out different days/times

  3. We analyse the data in our account

Your Analytics account already provides much information about when your website is visited most frequently. Additionally, ask yourself the following questions:

  • At what time do enquiries about my product reach us?

  • When are purchases made?

  • On which days do we experience extraordinarily high traffic on my website?

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