All Collections
General
Building a customer base
Building a customer base

How can I build a customer base?

Carina Fontan avatar
Written by Carina Fontan
Updated over a week ago

First, PushPanda must be integrated either directly into the website or with the help of a plug-in (without programming effort) - very simple! You can find instructions on our integration options here.

To build up as large a customer base as possible and gain as many subscribers as possible, you first need a convincing opt-in dialogue that serves to arouse the curiosity of interested parties and potential subscribers.

Then think about a suitable strategy to reach your subscribers:

  • When are subscribers active? Choose a suitable timing and pay attention to time zones.

  • How often are web push notifications sent? Choose a suitable interval between your messages.

  • What segmentations make sense? Think about what topics interest your subscribers.

  • What are subscribers interested in? Set appropriate interests based on your product(s).

  • What is the website's purpose from the customer's point of view? Think about what customers expect from your website and your communication of the essential information.

Did this answer your question?